Employer description & source details
We're looking for a Social Media Manager who understands how to build a brand people want to follow, engage with, and share. You'll own Atlys' social media presence across relevant platforms, from developing the content strategy and identifying trends to driving execution and analysing performance. You'll work at the intersection of culture, creativity, and growth, translating travel insights, internet trends, creator content, and audience conversations into compelling social-first storytelling. We're looking for someone who can develop strong creative ideas, recognise what will resonate with an audience, and build a social presence that contributes to brand awareness, community engagement, and business growth. Own social media strategy: Develop and execute a platform-specific social media strategy aligned with Atlys' brand positioning, marketing priorities, and growth objectives. Drive content ideation: Generate creative concepts, recurring content series, campaign ideas, and social-first formats that make Atlys relevant to travellers. Manage content execution: Own the social media calendar, coordinate briefs and production, manage publishing schedules, and ensure consistent execution across channels. Stay ahead of trends: Identify emerging formats, cultural moments, internet conversations, and travel trends that Atlys can participate in authentically. Build a distinctive brand voice: Develop a recognisable tone of voice and ensure consistency across posts, comments, captions, and other social touchpoints. Collaborate with creators: Work with influencers, content creators, and internal creative teams to develop content that feels native to each platform. Build community: Engage with followers, respond to relevant conversations, identify audience insights, and develop i