Employer description & source details
We’re looking for an Events Lead to own and scale Sardine’s global events program, from major industry conferences and tradeshows to our flagship conference, SardineCon, and our SardineCon executive dinners, happy hours, and partner events. You’ll own everything from deciding which events are worth investing in to ensuring our team shows up prepared, our brand stands out, and every event delivers measurable ROI. You’ll work closely with marketing, sales, business development, account management, and product. This is a hands-on lead role for someone who has managed a high volume of events across regions and audiences, has high standards for execution, and is equally comfortable developing an events strategy, negotiating sponsorships, and solving problems on the show floor. Own Sardine’s global events calendar, including sponsored conferences and tradeshows, SardineCon, executive dinners, happy hours, partner events, and other field marketing programs. Lead end-to-end event planning and execution, from sponsorship negotiations, budgeting, venue selection, and vendor management to logistics, production, staffing, and on-site execution. Oversee on-site execution to ensure booths, branding, meetings, hospitality, and event experiences meet a consistently high standard, while keeping the Sardine team organized and prepared. Identify, evaluate, and source new event opportunities across industries, verticals, and regions, prioritizing those that reach the right audiences and deliver the strongest ROI. Build repeatable pre-event playbooks covering account targeting, meeting booking, staffing, team briefings, promotion, and everything needed to maximize our presence before an event begins. Own event performance reporting, tracking attendance, target account engagement, meetings,
Extracted skills: sales, cybersecurity, project management