Employer description & source details
We’re looking for a Video Content Creator & Content Strategist to create engaging, informative, and audience-focused video content for Gyan TV. The role requires strong scriptwriting, storytelling, creative ideation, communication, and presentation skills, with the ability to turn educational topics and practical information into compelling videos, short-form reels, explainers, and promotional content. The ideal candidate should understand how to make learning content interesting and easy to understand, develop attention-grabbing hooks, and create videos that connect with regional audiences across digital platforms. Develop creative concepts and write engaging scripts for educational videos, skill-learning content, informative reels, explainers, and promotional videos. Transform complex topics, practical knowledge, and learning concepts into simple, relatable, and engaging video stories. Research relevant topics, audience interests, regional trends, and competitor content to identify new content opportunities. Create compelling hooks, introductions, storytelling formats, and calls to action (CTAs) to capture and retain audience attention. Present content on camera when required, delivering information confidently, clearly, and engagingly. Develop content ideas and formats suitable for platforms such as YouTube Shorts, Instagram Reels, and other digital video platforms. Adapt scripts and storytelling approaches for different audience segments, learning needs, and regional-language audiences. Collaborate with video editors, language experts, and marketing teams to plan and execute video content. Support video production by coordinating scripts, shoot requirements, visual references, and creative execution. Explore new storytelling formats, trends, and creative approaches